Tue, Oct 1, 2024

4 PM – 6 PM EDT (GMT-4)

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Celebrate National Latine/Hispanic Heritage Month with the Center for Diversity and Inclusion on October 1st from 4-6pm at Scott Bates Commons. Our program includes a Fireside presentation/chat with Global Head of Vertical Solutions Marketing at Meta...Lizette Williams. She will be engaging our community and discuss her trajectory in Marketing and how her authenticity was a part of her success story. She will dive deep into her Latinadad and amazing story as a Afro-Latina from New York to the executive arenas of business as a top marketing guru. This award winning talent is the epitome of Latine excellence and you will be inspired by their story.

The event will be catered by Lote 787 and will also feature student leaders, faculty, and staff as a part of the program.
Feel free to reach out to Joseph Colon, Director for CDI at colon@jhu.edu
Food Provided (Catered by Lote 787 with Puerto Rican cuisine in mind Vegetarian option available. )

Speakers

Lizette Williams's profile photo

Lizette Williams

Global Head of Vertical Solutions Marketing

Meta

https://www.linkedin.com/in/lizettewilliams/

Lizette Williams is a leading marketing and advertising executive with expertise at driving the convergence of brands, culture and digital. She has worked across Fortune 50 companies driving consumer-centric growth strategies focused on cultural relevancy. She is one of the foremost-awarded marketing executives in the field and was also inducted into the American Advertising Federation Advertising Hall of Achievement, the premier industry recognition for leaders under 40 who are making a significant impact in the industry and their communities. She has been listed as Crain’s Chicago Business “40 under 40,” Advertising Age “Women to Watch,” and Black Enterprise “Top Women Executives in Advertising and Marketing.”



A respected thought leader and subject matter expert, Lizette is a sought-out speaker, lecturer, and advisor on marketing and culture. She has provided expertise as a keynote speaker and panelist at several premiere industry conferences, including SXSW, Advertising Week, and multiple Association of National Advertisers conferences.



Lizette serves as the Global Head of Vertical Solutions Marketing at Meta where she leads a global marketing team tasked with developing the business marketing strategy and approach across 7 industries including Consumer Packaged Goods, Retail, Gaming, and eCommerce. This combination of platform and digital work allows her to drive cultural relevance and impact on a broader scale.



Lizette has worked in major marketing roles at McDonald’s, Kimberly-Clark Corporation and PepsiCo. She has consistently remained at the cutting-edge of driving innovative approaches that bring brand, culture and digital together.



Lizette’s love of all things “culture” comes from being a born-and-raised New Yorker (and proud “Afro-Latina.”) Currently based in Chicago, she serves on the Board of the Chicago Advertising Federation and is a Leadership Greater Chicago fellow. She also serves on the Board of Directors of RealSelf, the leading and most trusted source for people considering an elective cosmetic treatment.


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